Excel4Marketing Toolbox - Excel4Marketing application for Excel helps Marketing Managers create effective marketing analysis, charts, and reports with a click of a button in Microsoft Excel. The Excel4Marketing Toolbox includes all marketing analysis tools such as BCG Matrix, Perceptual Mapping / Positioning Maps, Marketing Metrics and Dashboard Report, Benchmarking, Radar Charting, Performance Gap Analysis, Pareto Analysis and Pareto Charting, Ansoff Matrix, Trend Chart, GE / McKinsey Matrix. All marketing tools for MS Excel have been developed for marketing managers and are easy-to-use templates.

With a purchase you receive two versions of this product. One version for Excel 2007 users and one version for other Excel users such as Excel 2002 and Excel 2003.



Download Free Templates

Regional Sales Chart
Regional Sales Chart – Allows you to compare business sales for three regions on one grouped excel chart.

Customer Lifetime Value Calculator
Customer Lifetime Value Calculator is easy to use tool for quick customer analysis. This tool allows you to calculate the Customer Lifetime Value, Customer Retention Rate, and Overall Customer Lifetime Value. You can perform what-if analysis to see how different variables will drive the Customer Lifetime Value and Profitability and plan business strategies for improvement.

Competitive Alternative Map for Market Positioning
Competitive Alternative Map for Market Positioning allows you to rank your business and benchmark with your top competitors. You can type your key differentiators and analyze your competitive position in the marketplace. This is a very good exercise for analyzing and planning your strategy.

Supplier Comparison Chart
Supplier Comparison Chart is easy to use tool for purchasing, supply chain, and quality management professionals. Rank and visually compare suppliers on critical quality features. You can use the current quality drivers or type your own business specific drivers.

Income Statement Dashboard
5-year Income Statement Dashboard with visual indicators. Type your data and change categories to reflect your business. Analyze your financial data and print your reports your reports

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